Description:

So your site is designed to be search engine friendly and now you’re ready to secure your place at the top of the search engines. In this session I will walk you through the search engine submission, directory submission and crawler submission process. Like the lottery – you can’t win it if you’re not in it!

I will also enlighten you on the whole “pay-to-play” search engine process – there are many great opportunities here that don’t have to cost an arm and a leg. I’ll also talk about some of the marketing opportunities in the non pay-to-play search engines and directories.

I’ll talk about tools to monitor your search engine placement so you’ll know when to “tweak and re-submit” to what search engines. I’ll also provide you with some great resources to stay current on the latest developments with the search engines and directories.

In this session you will learn:
· How to register with the popular search engines
· How to prepare, prepare, prepare before submitting to the directories
· How to monitor your search engine placement for your important keywords
· How to pay-to-play with a limited budget
· How the pay-to-play systems work
· How to capture eyeballs in the non-pay-to-play search engines
· Why automatic submissions don’t work
· Questions to ask a company that offers search engine submission services
· Great Internet Resources to help you in the Search Engine Submission process